Retailer profile
Etsy
In short
Marketplace that was an early ChatGPT Instant Checkout seller and sells some listings via guest checkout in ChatGPT, Gemini, Google AI Mode and Copilot to US shoppers. Announced but not yet live: ACP, UCP, AP2. Link for agents (live): Etsy lists 'bank account via Link' as a payment option in ChatGPT, Gemini, AI Mode and Copilot checkouts.
Fact sheet
- Type
- Retailer
- Operator
- Etsy, Inc.
- Homepage
- etsy.com
- Matrix reach
- 1 live, 0 pilot, 3 announced, 0 not supported, 8 with no statement found
The column in full: every protocol
| Protocol | Status | Note | Source and read date |
|---|---|---|---|
| ACP | announced | Etsy's help page lists checkout in ChatGPT; OpenAI's 24 Mar 2026 notice says purchases now complete on merchant sites | help.etsy.com, openai.com, 4 Nov 2026 |
| UCP | announced | Etsy is a member of the UCP Technical Council; no Etsy page found names UCP checkout | github.com, 4 Nov 2026 |
| AP2 | announced | Named among AP2 collaborators at launch; no Etsy AP2 flow published | cloud.google.com, 4 Nov 2026 |
| Visa TAP | no statement found | no statement found (2026-11-04) | help.etsy.com, 4 Nov 2026 |
| Visa IC | no statement found | no statement found (2026-11-04) | help.etsy.com, 4 Nov 2026 |
| Mastercard Agent Pay | no statement found | no statement found (2026-11-04) | help.etsy.com, 4 Nov 2026 |
| Agent Pay for Machines | no statement found | no statement found (2026-11-04) | help.etsy.com, 4 Nov 2026 |
| Amex ACE | no statement found | no statement found (2026-11-04) | help.etsy.com, 4 Nov 2026 |
| x402 | no statement found | no statement found (2026-11-04) | help.etsy.com, 4 Nov 2026 |
| MPP | no statement found | no statement found (2026-11-04) | help.etsy.com, 4 Nov 2026 |
| Link for agents | live | Etsy lists 'bank account via Link' as a payment option in ChatGPT, Gemini, AI Mode and Copilot checkouts | help.etsy.com, 4 Nov 2026 |
| Verifiable Intent | no statement found | no statement found (2026-11-04) | help.etsy.com, 4 Nov 2026 |
| 1 live or pilot of 12 |
Sourced facts
- Etsy help: some listings can be purchased directly in ChatGPT, Gemini, Google AI Mode and Copilot; buyers check out as guests and only US shoppers are eligible. help.etsy.com, read 4 Nov 2026.
- Accepted payment in these agent checkouts: credit or debit card, bank account via Link, Apple Pay, Google Pay; USD only; Etsy gift cards and coupons not accepted. help.etsy.com, read 4 Nov 2026.
- Etsy is a member of the UCP Technical Council. github.com, read 4 Nov 2026.
- Etsy is named among AP2 collaborators at the protocol's launch. cloud.google.com, read 4 Nov 2026.
In the vendors section
- Etsy, retailer profile
Sources
- etsy.com, read 4 Nov 2026
- help.etsy.com/hc/en-us/articles/34208252828695-Purchasing-Etsy-Items-Through-ChatGPT, read 4 Nov 2026
- github.com/Universal-Commerce-Protocol/ucp/discussions/379, read 4 Nov 2026
- cloud.google.com/blog/products/ai-machine-learning/announcing-agents-to-payments-ap2-protocol, read 4 Nov 2026
Last reviewed