Agent surface profile
Meta Muse
In short
Meta's personal AI agent, launched in the US on 8 Sep 2026. It checks out with Stripe Link's agent wallet (one-time cards), with Shop Pay and PayPal announced later. Announced but not yet live: UCP. Link for agents (live): Muse checks out with Link's agent wallet: saved method at Link merchants, single-use virtual card elsewhere. US only.
Fact sheet
- Type
- Agent surface
- Operator
- Meta
- Homepage
- about.fb.com
- Matrix reach
- 1 live, 0 pilot, 1 announced, 0 not supported, 10 with no statement found
The column in full: every protocol
| Protocol | Status | Note | Source and read date |
|---|---|---|---|
| ACP | no statement found | no statement found (2026-11-04) | about.fb.com, 4 Nov 2026 |
| UCP | announced | WSJ via AI Weekly: Shopify says Muse will complete Shopify orders through UCP by default. No Meta statement found. | aiweekly.co, 4 Nov 2026 |
| AP2 | no statement found | no statement found (2026-11-04) | about.fb.com, 4 Nov 2026 |
| Visa TAP | no statement found | no statement found (2026-11-04) | about.fb.com, 4 Nov 2026 |
| Visa IC | no statement found | no statement found (2026-11-04) | about.fb.com, 4 Nov 2026 |
| Mastercard Agent Pay | no statement found | no statement found (2026-11-04) | about.fb.com, 4 Nov 2026 |
| Agent Pay for Machines | no statement found | no statement found (2026-11-04) | about.fb.com, 4 Nov 2026 |
| Amex ACE | no statement found | no statement found (2026-11-04) | about.fb.com, 4 Nov 2026 |
| x402 | no statement found | no statement found (2026-11-04) | about.fb.com, 4 Nov 2026 |
| MPP | no statement found | no statement found (2026-11-04) | about.fb.com, 4 Nov 2026 |
| Link for agents | live | Muse checks out with Link's agent wallet: saved method at Link merchants, single-use virtual card elsewhere. US only. | stripe.com, 4 Nov 2026 |
| Verifiable Intent | no statement found | no statement found (2026-11-04) | about.fb.com, 4 Nov 2026 |
| 1 live or pilot of 12 |
What Meta Muse does not do
- Meta does not say Muse uses ACP for checkout, despite Meta being an ACP maintainer.
- Muse cannot shop on Amazon.com since Amazon's block of 20 Sep 2026.
- Meta's announcement does not state how Muse identifies itself to websites.
Sourced facts
- Meta announced Muse on 8 Sep 2026 as a personal agent that can email, book travel, fill forms and buy, rolling out in the US on iOS, Android and muse.ai. about.fb.com, read 4 Nov 2026.
- Meta says Muse checks out through Link by Stripe and is 'the first AI agent covered by Link's purchase protections'; Shop Pay was listed as coming soon. about.fb.com, read 4 Nov 2026.
- Stripe says Muse checks out with a US consumer's saved Link payment method at over 1 million Link-accepting businesses, and elsewhere Link issues a single-use virtual card scoped to the approved purchase. stripe.com, read 4 Nov 2026.
- Stripe says users approve the transaction total in the chat and Muse never sees the underlying payment details. stripe.com, read 4 Nov 2026.
- Meta says Muse is free for most uses with subscription plans for more; it publishes no merchant fee. about.fb.com, read 4 Nov 2026.
- CNBC reported PayPal was announced as a Muse payment provider but not yet available as of 3 Oct 2026. cnbc.com, read 4 Nov 2026.Trade press
- Shopify said Muse will query the Shopify Catalog by default and complete orders through UCP, per an AI Weekly report citing WSJ. aiweekly.co, read 4 Nov 2026.Trade press
- Meta was added as an ACP lead maintainer (TSC member) on 24 Apr 2026. github.com, read 4 Nov 2026.
- Meta has a seat on the UCP Shopping Tech Council. github.com, read 4 Nov 2026.
- Amazon began blocking Muse from Amazon.com on 20 Sep 2026, citing its terms that agents must identify themselves. siliconangle.com, read 4 Nov 2026.Trade press
In the vendors section
- Meta (Muse), agent surface profile
Compare and alternatives
Sources
- Introducing Muse, read 4 Nov 2026
- Stripe helps Muse shop across the internet with Link, read 4 Nov 2026
- Meta Muse shopping: how checkout, payments and privacy work, read 4 Nov 2026
- Shopify branche Muse de Meta sur son Catalog et UCP par defaut, read 4 Nov 2026
- ACP MAINTAINERS.md, read 4 Nov 2026
- UCP central MAINTAINERS.md, read 4 Nov 2026
- Amazon blocks Meta's Muse agent from shopping on users' behalf, read 4 Nov 2026
Last reviewed